Senior Marketing Manager
This is a senior, commercially accountable leadership role where you will lead media, brand, and campaign delivery end-to-end.
You will manage a significant marketing budget and will own how campaigns are planned, executed, and optimised across a high-investment B2C environment. This role is responsible for ensuring marketing delivers against core business outcomes, including new customer acquisition, revenue growth, and long-term customer value. You will own performance, guide strategy, and lead execution across media, creative, and production.
What You’ll Own
• End-to-end ownership of campaigns from strategy through to execution and optimisation
• Leading media strategy across above and below the line channels
• Leading creative, production, and content delivery across all channels
• Managing and steering media and creative agencies to deliver outcomes
• Ensuring all activity aligns with brand, compliance, and regulatory standards
• Leading and developing a team across media, digital, and production
What Success Looks Like
• Clear ownership and control of media, agency output, and campaign delivery
• Stronger connection between marketing activity and commercial outcomes
• Consistent delivery of new customers and campaign performance
• A well-run function across media, brand, creative, and production
About You
You are a senior marketing leader who has owned campaigns, budgets, and outcomes.
You bring:
• Experience as a Senior Marketing Manager, Marketing Director, or similar in a B2C organisation
• Proven ownership of large marketing/media budgets
• Strong capability across media strategy, brand management, and campaign delivery
• Experience leading full campaign lifecycle from strategy through to execution and optimisation.
• Ability to confidently lead and steer agencies using data and evidence
• Strong commercial mindset with a focus on ROI, performance, and customer growth
• Experience developing marketing strategies, reporting frameworks, and optimisation plans
• Proven leadership experience managing and developing teams
• Tertiary qualifications in Marketing or a related field
Apply Now, contact Jelissa on 0415430303 for a confidential discussion.